FOUNDER & HEAD OF RESEARCH
Simon has 20 years' experience in Qualitative Research and Advertising.
He spent a decade working as a Qualitative Researcher in the UK, before moving to China in 2007, when he became a Senior Planner at JWT Shanghai.
He founded IGNITE in 2010.
Simon partners with a carefully selected range of recruiters, researchers, translators and viewing facilities to ensure that the highest standards of work are consistently achieved.